Udupi is one of the seven Mokshapuris highly revered in the land of Parasurama. The sacred idol of Lord Balagopala installed by Sri Madhwacharya (1238-1317 AD) was orginally worshipped by Devi Rukmini in Dwaraka in the Dwapara Yuga. Udupi is the seat of Vaishnavite Bhakti cult. The Dwaita Siddhanata of Sri Madhwa is propagated as a glorious tradition by the eight mutts established by the Guru at Udupi.